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Phaedra brand was founded as early as the late 80's in LA, United States, mainly focus on film and television business development. Three well-known joint venture companies set up Phaedra Media Group Ltd. in Hong Kong in 1998. From 2004 to 2005 Phaedra set up Shanghai Shen Zhuo Advertising Media Co., Ltd. and Shanghai TopServe Consulting Co. Ltd. in Shanghai in a sequence.
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